Creating a new point of view for the Scoot experience.
Viewers are beckoned onboard a Scoot Boeing 787 Dreamliner in a 360 interactive VR showcase. Guided tours of the cabins allow viewers to experience the various spaces: ScootinSilence, ScootBiz or Scoot Economy. Happy children, gyrating holiday-makers, a floating yogi and a robot or two blend together to fire the imagination. The vision of moving through the starlit sky highlights the promise of fun, excitement and possibilities offered upon boarding a flight on the Scoot Dreamliner.
The construction of this project called for a high degree of experience as the complexity of the project involved a 360 shoot on the Dreamliner. A design challenge was the animated CGI figures, based on the airline’s branding and existing illustrated marketing characters.