Is Projection Mapping the Next Big Thing for Retail?
Gone are the days when flashy lights and digital screens were all it took to stand out and capture a consumer’s attention. The average person has more advanced technology...
Gone are the days when flashy lights and digital screens were all it took to stand out and capture a consumer’s attention. The average person has more advanced technology...
The number of businesses adopting augmented reality has spiked over the last couple of years. Whether it’s to appease demanding consumers, to aid in employee training, or even to...
“Virtual Reality” and “Augmented Reality” are two terms we hear quite often nowadays, thanks to the recent surge in consumer VR headset purchases and the popularity of AR apps...
Despite what others may say, brick and mortar retail stores are still going strong. In fact, market research authority Euromonitor International has predicted that up to 83% of products...
As 3D projection mapping becomes increasingly popular and more and more audiences experience it, their taste is naturally becoming more refined – demanding a certain level of professionalism from...
Augmented Reality offers multiple benefits for both event organizers and attendees alike: attendees appreciate the value it adds to events, while organizers can harness it to engage audiences and...
Have you ever attended an event where the walls and floors seemed to pulsate? Casting shadows and moving around as if they’d come to life? If so, then you’ve...
Too many companies nowadays simply don’t have the time or money to provide their employees with enough hands-on training. This means that many employees are unfortunately undertrained and, in...
With places and buildings expanding and becoming more difficult to navigate, there’s a clear need for more advanced navigation systems. This is especially true for large buildings since the...
Event attendees nowadays crave and expect events to be something they experience rather than simply attend, and there are few better ways to cater to such needs than event...